Ah yes, the latest Clifton Park Spark feature! Our host Tone, joined by his wife Reina Ciccarone and their powerhouse co-hosts Miranda VonFricken and Jennifer Hendricks-Fogg, spent nearly an hour breaking down the Off Script Brand Experience.
Off Script isn’t just another boring panel or generic networking mixer. It’s a full-on media + branding day designed for solopreneurs, women business owners, executives, and anyone ready to stop being the best-kept secret in their industry.
On Thursday, May 8th at Expansive (69 State Street, Albany), you’ll walk away with real, tangible assets; professional photos, video clips, strategy sessions, and the confidence to actually use them.
But “What Do I get?” You ask
In Miranda VonFricken’s words, it’s simple: “a media and branding day… collecting evidence of your awesomeness.”
Let’s break it down:
- Custom branding photoshoots in multiple professionally staged scenes (conference room, kitchen, elevator, modern coworking areas, even a dope bathroom)
- Video content you can actually use
- One-on-one strategy sessions tailored to your business
- Website audits and digital presence upgrades
- LinkedIn and personal branding guidance
- Sales strategy and self-care/resilience tools
Two Ways to Join: Choose Your Level of Transformation
VIP Tickets (Limited & Filling Fast)
This is the full-day implementation experience. You arrive at 9:00 AM for:
- Personalized pre-event planning with photographer Lindsay Maier
- Custom scenes staged exactly for your brand and goals (props, actors if needed — your vision comes to life)
- Professional photos + video assets you can download and use immediately
- One-on-one breakout sessions with Miranda (personal branding & LinkedIn), Reina (digital strategy, websites, AI done right), and Jennifer (sales strategy, burnout prevention, self-advocacy)
- Swag bag, fancy VIP box packed with books and goodies, lunch, champagne toast
- Access to the afternoon panel + continued support after the event
Audience Tickets: Just $49
Join for the 2:00 PM panel experience. You’ll get:
- Full access to the expert panel and Q&A
- Live networking with other driven women business owners
- Beverages and the electric “Off Script” energy
- Opportunity to appear in event footage and give/receive testimonials
- The chance to witness the VIPs deliver their elevator pitches (think mini Shark Tank meets mastermind)
The room holds only about 30 people total, so both ticket types are intentionally intimate. No giant conference hall, just real conversations that spark real growth.
Meet Your Off Script Experts

Miranda Von Fricken
Two-time bestselling author, global keynote speaker, and LinkedIn strategist. She helps entrepreneurs and executives position themselves as the obvious choice in their industry through authentic personal branding and content that actually converts.

Reina Ciccarone
The digital wizard behind the event (and many beautiful websites). She’s bringing must-have digital strategy, AI that still sounds like you, website audits, and creative ways to make your online presence magnetic and consistent.

Jennifer Hendricks-Fogg
With 30+ years in sales (including 14+ at Aflac) and deep expertise in self-care, advocacy, and resilience, Jen brings the human side — how to sell without the hustle, set boundaries, and show up as your full authentic self.
Plus, Tone and 3tone Digital are handling all the video production and custom digital assets so everything is ready to use the minute the day ends.
The Venue: Expansive at 69 State Street, Albany
Modern, luxurious, and perfect for branding. Multiple floors with dramatic elevator shots, art-filled walls, LOVE signage on the floor, killer city and river views, conference rooms, kitchen areas, and more. Parking is easy (multiple garages within a short walk), and there’s even a doorman checking IDs for security.
Lunch is provided for VIPs courtesy of Sanders Meat Market (another woman-owned business with Saratoga County’s only female butcher). Cocktails and champagne from Bars Without Boundaries. The entire event is proudly supported by an all-star lineup of local sponsors including Host + Gather (event coordination by Wa’kena Jackson), Community Loan Fund, Palette, H-S Capital Realty, and more.
In a world full of AI-generated perfection and polished templates, people are craving real. Off Script is built on that truth: your authentic self is your strongest brand asset. You’ll leave with:
- Proof (photos, video, content) that shows exactly who you are and who you serve
- Strategies that feel aligned instead of forced
- A room full of women who are all there to elevate, not compete
- The confidence to stop hiding and start magnetizing the right clients
Ready to Go Off Script?
Tickets are moving fast. VIP spots are extremely limited (they’re still accepting a few more), and audience tickets are already selling out.
Register now at offscriptbrand.com
Bring your ID, your energy, and an open mind. Come for the photos and video. Stay for the relationships, breakthroughs, and champagne toasts.
We’ll see you there on May 8th, because your brand deserves to be seen, heard, and celebrated… Off Script.










